About Us

The Story of Our Founder and CEO
From mapping the earth’s rock formations to mapping leadership potential, Wilfred Ovedhe’s unconventional journey proves that curiosity, resilience, and challenges can lead to purpose—and a brighter destiny.
At Coaching.EQ Ltd., we draw inspiration from the transformative path of our founder, Wilfred Ovedhe—a globally recognized, ICF- and EMCC-accredited executive coach, TEC Canada Chair, and leadership facilitator. His bold transition from geologist to industry innovator to EQ-driven leadership expert fuels our commitment to delivering leadership programs that spark measurable impact across industries and markets.
From Geology Graduate to Global Engineer
Wilfred’s career began in the dynamic world of oil and gas as a geology graduate driven to solve real-world challenges. After completing Shell’s prestigious Intensive Training Program, he refined his skills even further with a Master’s in Oil and Gas Engineering from Robert Gordon University, Aberdeen.
His expertise took him to extreme environments—braving relentless storms in the North Sea, managing land rig operations across England, and breaking new ground as part of the pioneering deep-water exploration team in the Falkland Islands.
Mastering Business Acumen
Despite his technical achievements, Wilfred recognized that mastery of the earth wasn’t enough: successful leadership also required a deep understanding of business. Four years after completing his technical degree, he earned a Master’s in Management with distinction. This milestone equipped him with the strategic insight to connect technical expertise with the organizational forces that propel industries forward.
Innovation Under Executive Pressure
Wilfred’s career took him to Canada and the USA, where he worked as a senior research specialist, driving next-generation drilling innovations. His work culminated in co-authoring a U.S. patent for groundbreaking drilling technologies, and his firsthand experience proved a critical leadership lesson: executive decisions can either accelerate progress—or bring it to a halt.
A Defining Crossroads
In 2014, the global oil and gas slowdown disrupted even the strongest careers. When layoffs impacted Wilfred, despite his history of exceptional contributions, he was forced to grapple with a harsh truth: no amount of expertise could guarantee freedom from market volatility.
At this crossroads, Wilfred sought clarity and direction through an executive coach. This decision profoundly changed the course of his life and ignited a passion for helping others unlock their potential, just as coaching had done for him.
From Coachee to Coach
Inspired by the life-changing power of coaching, Wilfred completely reinvented his career. He pursued an Advanced Diploma in Personal Leadership and Executive Coaching from Kingstown College, Ireland, and earned his ACC credentials from the International Coaching Federation.
Armed with hands-on industry grit, two advanced degrees, patented innovations, and professional coaching accreditation, Wilfred pivoted from being a high-performing engineer into a transformational leadership and executive coach.
Coach. Train. Grow.
We believe that upheaval isn’t an obstacle—it’s an invitation to evolve.
Using a combination of technical precision, business insight, and EQ-driven coaching frameworks, we help leaders navigate through change and unlock their greatest potential. We have seen firsthand that when coaching is seamlessly blended with training and anchored in scientific principles, growth becomes inevitable.
Let’s chart the course toward your next chapter. Whether you’re striving to navigate challenges, drive innovation, or maximize your potential, Coaching.EQ is here to guide you every step of the way.

About Us
Coaching.EQ Ltd. draws inspiration from the transformative path of our founder, Wilfred Ovedhe, a globally recognized ICF and EMCC-accredited executive coach, TEC Canada Chair, and leadership facilitator. His bold transition from geologist to industry innovator to EQ-driven leadership expert fuels our commitment to delivering leadership programs that spark measurable impact across industries and markets.
Mission and Purpose
At Coaching.EQ, our mission is to empower leaders, executives, and teams to grow with clarity, confidence, and purpose. Through a unique blend of coaching and training, grounded in the science of emotional intelligence, we deliver programs that are not only inspiring but also measurable in their impact.
We exist to transform potential into performance, and challenges into opportunities, helping individuals and organizations evolve into their best selves and achieve lasting success.
Mission Statement
We empower leaders, executives, and teams to grow with clarity, confidence, and emotional intelligence, transforming potential into performance and challenges into opportunities.
Vision
To create a world where leadership excellence is accessible to all—achieved by understanding strengths and growth areas through the science of emotional intelligence, and by embracing customized coaching and training programs that foster sustainable growth, resilient organizations, and cultures where people truly flourish.
Values
- Curiosity – We ask deeper questions to unlock new possibilities.
- Resilience – We see challenge as a catalyst for growth.
- Integrity – We lead with honesty, transparency, and trust.
- Excellence – We hold ourselves and our clients to the highest standards.
- Care – We put people at the center of every transformation.
Vision Statement
A future where every leader understands their strengths, embraces growth, and inspires cultures where people and organizations thrive together.
Our Approach/Methodology
Our methodology blends science, strategy, and coaching insight:
- Assess – Every journey begins with the EQ-i 2.0® assessment, establishing a measurable baseline of emotional intelligence.
- Align – We match leaders, executives, and teams with the right coach, ensuring chemistry and alignment with goals.
- Activate – Through structured coaching, facilitator-led workshops, and digital learning, we turn insight into action.
- Advance – We track progress with clear metrics, reinforcing growth through ongoing support and accountability.
This integrated approach ensures that leadership development is not just inspiring—it’s measurable, sustainable, and transformative.

The Story of Our Founder and CEO
From mapping rock formations to mapping leadership potential, Wilfred’s journey is anything but conventional. His story is one of curiosity, resilience, and transformation, a reminder that challenge often shapes both purpose and destiny.
Wilfred began as a geology graduate eager to solve realworld problems in oil and gas. After completing Shell’s prestigious Intensive Training Program (SITP) and earning a Master’s in Oil & Gas Engineering from The Robert Gordon University Aberdeen, he braved the North Sea’s fiercest storms, monitored drilling operations across England, and joined one of the first deepwater exploration crews in the Falkland Islands.
But technical expertise was only part of the equation. Four years later, he returned to academia to complete a Master’s in Management with distinction, broadening his perspective from the earth beneath our feet to the markets and organizations that drive industries. His pursuit of innovation then carried him to Canada and the USA, where he coauthored a U.S. patent for nextgeneration drilling technologies and experienced firsthand how executive decisions can accelerate or stall progress.
In 2014, the global oil and gas downturn brought an unexpected crossroads. Despite a strong track record Wilfred was laid off, a stark reminder that no amount of expertise guarantees immunity from market forces. Seeking clarity, he turned to an executive coach. That single experience sparked a transformation that would redefine his career and ignite a new mission: to help leaders grow personally and professionally, and to navigate leadership challenges with clarity and confidence.
Inspired by the power of coaching, Wilfred pursued an Advanced Diploma in Personal Leadership and Executive Coaching from Kingstown College in Ireland, earned his ACC credential from the International Coaching Federation, and most recently became an EQi 2.0 Certified Practitioner. Armed with industry grit, two master’s degrees, patented innovations, and accredited coaching expertise, he pivoted from engineer to leadership and executive coaching, dedicating himself to helping others accomplish growth and thrive in times of change.
Reflecting on his journey, Wilfred shares:
“I got into coaching because while working with an executive coach for the first time in my life, I realized that what had eventually become known as ‘Professional Coaching’ was something I had been doing with vigor and curiosity for years. If this is a profession, surely this is what I am all about: working with people to help them grow and accomplish their goals and vision in life.”
This conviction led him to found Coaching.EQ Limited. As he explains:
“My research mind made it clear that every coaching relationship, consciously or subconsciously, has a theme or program behind it. While this may evolve over time, it is the coach’s ability to adapt to the changing needs of the client that keeps the process alive. I believed it would be most beneficial for clients if their coaching needs could be determined upfront using a proven, measurable tool like the EQi 2.0, before designing a customized coaching and training program to facilitate their growth.”
At Coaching.EQ, we believe upheaval isn’t an obstacle but an invitation to evolve. By combining coaching with training, and grounding both in proven scientific and psychological principles, we help leaders turn insight into action and action into sustainable growth.
Coach. Train. Grow. That’s our philosophy. And it’s an invitation: ready to engineer your leadership journey? Let’s chart the course together.
Our Leadership Team

Wilfred Ovedhe
Founder and CEO

Marc Doval
Advisory Board Member
Leadership and Strategy

Simon Canning
Advisory Board Member
Organizational Development and Governance

Rupa Sandhu
Advisory Board Member
Global Marketing Strategy & Brand Growth

Mike Bouvier
Advisory Board Member
Compliance and Ethics
Leadership and Executive Coaching for a Global Stage
Great leadership doesn’t just happen, it’s developed. In today’s fast-paced, interconnected world, the ability to lead with emotional intelligence, clarity, and confidence is what separates thriving leaders from those who merely survive.
At Coaching.EQ, we provide transformative leadership and executive coaching to professionals across industries and cultures. Our mission is simple: to empower leaders to navigate complexity, build stronger teams, and create lasting impact, wherever they are in the world.
Our Core Philosophy
At Coaching.EQ, we believe transformation happens when insight is paired with practice, and when reflection and skill-building work together as powerful drivers of growth. That’s why our coaching and training are built around three essential pillars:
- Emotional Intelligence — cultivating self-awareness, empathy, and resilience to lead with authenticity and impact
- Clarity and Confidence — strengthening decision-making and presence in complex, uncertain environments
- Interpersonal Effectiveness — building trust, influence, and collaboration across teams, cultures, and organizations
By uniting coaching with training, we help leaders turn awareness into action, and action into sustainable results that elevate both people and performance.
A Progressive Approach to Leadership Coaching
Leadership is not one-size-fits-all. Whether you’re the CEO of a multinational, a founder scaling your first venture, or a leader seeking to elevate your impact, our customized approach ensures you are enrolled in a coaching program uniquely designed to amplify your strengths and accelerate your growth. Coaching.EQ provides the tools, insights, and support to help you thrive as:
A Global Executive
In multinational organizations, leadership requires cultural agility and the ability to inspire across borders. Coaching.EQ helps executives:
- Lead diverse, global teams with confidence
- Navigate complexity and change with resilience
- Drive innovation while sustaining high performance
An Entrepreneur and Emerging Leader
In multinational organizations, leadership requires cultural agility and the ability to inspire across borders. Coaching.EQ helps executives:
- Lead diverse, global teams with confidence
- Navigate complexity and change with resilience
- Drive innovation while sustaining high performance
Organizational Leaders and Teams
Sustainable success depends on more than individual performance—it requires cohesive, resilient teams and a culture of trust. Coaching.EQ partners with organizations to strengthen leadership capacity at every level, ensuring alignment between people, purpose, and performance. We help teams and leaders:
- Develop a shared language of emotional intelligence and collaboration
- Build alignment around vision, values, and strategy
- Enhance communication, trust, and accountability across departments
- Foster a culture of innovation, adaptability, and continuous growth
